Page 128 - 2025 Special Report
P. 128

Main objectives:                                 inbound  tourism;  strengthen  the  management
                                                              and guidance of outbound tourism; enhance the
             ?    Promote the  innovative development  of     level of tourism cooperation between Guangdong,
           tourism  empowered  by  science  and  technology:   Hong Kong, Macau and Taiwan; strengthen
           Accelerate  the  development  of  smart  tourism;   domestic  and  regional  tourism  cooperation;
           increase  the  promotion  and  application  of  new   promote international cooperation in tourism
           technologies  in  the  field  of  tourism;  promote   with high quality.
           collaborative innovation in tourism.


             ?    Promote the upgrading of tourism quality    Special economic zones
           in ¡°one core, one belt and one zone¡±: Build an
           international urban tourism circle in the Pearl River   China (Guangdong) Pilot Free Trade Zone
           Delta with high standards; high-level construction
           of coastal tourism belt; promote the construction    The China (Guangdong) Pilot Free Trade
           of ecological leisure tourism highlands in northern   Zone (GDFTZ) has been at the forefront of the
           Guangdong with high quality.                       country¡¯s reform and opening up. In the past nine
                                                              years, the GDFTZ has driven the GDP growth of
             ?    Create  a  highland  for  the  protection   the three major platforms of Hengqin, Qianhai
           and  utilization  of  human  resources  and  natural   and Nansha to more than double and the actual
           resources: Strengthen the protection and           utilization of foreign investment has reached
           development and utilization of human resources;    nearly US$53.9 billion .
                                                                                   22
           strengthen the protection and utilization of
           natural resources; explore new paths for resource    In September 2021,  the government  of
           conservation and utilization.                      Guangdong announced the first Five-Year Plan for
                                                              the GDFTZ, the specific planning for the next five
             ?    Accelerate  the  construction  of  a  supply   years includes:
           system  for  high-quality  tourism  products:
           Create amusement products with distinctive           Development targets:  23
           characteristics  and  strong  experience;  cultivate
           and  strengthen  market  entities;  promote  the  in-  ?   The role of the highland  of institutional
           depth integration and development of culture and   innovation is more prominent, the level of
           tourism; promote the integrated development        liberalization and facilitation of investment and
           of tourism and related industries; continue to     trade  will  reach  international  first-class  level,  a
           improve the level of global tourism development.   multi-level and all-round financial service system
                                                              will be formed.
             ?    Promote the expansion and  quality of
           tourism consumption: Optimize the tourism            ?    Further optimization of the business
           consumption environment; vigorously develop        environment and promotion of a fair and open
           personalized   and    agglomerative    tourism     market. The government management and service
           consumption; improve the level of tourism services;   capability will be further improved. The GDFTZ
           improve the quality of tourism public services;    will take a leading position in the evaluation from
           strengthen brand marketing promotion.              World Bank business environment index.

             ?    Promote the modernization of the              ?    Build a high-quality  development  engine
           tourism  governance  system;  Strengthen  the      with strong capacity for global resource allocation,
           construction  of  tourism  rule  of  law;  Improve   innovation  and  collaboration.  By  2025,  the  total
           the  efficiency  of  tourism  market  supervision;   import and export trade will reach RMB400 billion
           Improve the tourism security system; Establish a   and  the  accumulated  FDI  inflows  will  be  about
           new trend of civilized tourism.
                                                              22  Shenzhen business news, https://finance.eastmon-
                                                              ey.com/a/202405303090526227.html
             ?    Improve the level of Guangdong¡¯s tourism    23  Government site of Guangdong, http://www.gd.gov.
           opening up and cooperation: Steadily develop       cn/zwgk/wjk/qbwj/yfb/content/post_3533834.html
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