Page 110 - AmCham South China 2026 Special Report on the State of Business in South China

Market highlights Recent policies and reforms

Despite various challenges, Fujian made Proposal of the 15th Five-Year Plan
significant strides in high-quality development (2026-2030) for Fujian Economic and Social
in 2024. Export of electric vehicles and flat panel Development 66
display modules rose by 43.7% and 17.9% YoY ,
62
respectively. Lithium battery exports exceeded The proposal emphasizes promoting Chinese-
RMB100 billion for two consecutive years, ranking style modernization in Fujian, consolidating the
first in the country for 18 consecutive months. foundation for high-quality development and
During the same period, 4,866 enterprises achieving key breakthroughs. Priorities include
above the designated size operated in Fujian¡¯s accelerating the growth of the private economy,
machinery and equipment sector, achieving a driving technological innovation and optimizing
4.6% YoY increase in industrial added value and industrial structures, while improving household
a total operating income of RMB1,187 billion, up income and enhancing people¡¯s livelihoods.
1.8% YoY .
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Major targets and tasks:
In H1 2025, Fujian continued to accelerate
investment in industry sectors. Value-added ? New achievements in high-quality
output of enterprises above the designated size development: Economic growth will remain
surging 16.8% YoY in high-tech manufacturing within a reasonable range, GDP per capita will
and 15.2% YoY in equipment manufacturing. Total approach the level of moderately developed
retail sales of consumer goods reached RMB1,256 countries, total factor productivity will steadily
billion, marking a 6% YoY increase. Segments increase and domestic demand will play a stronger
related to the consumption trade-in program grew role in driving economic growth. The overall
rapidly, with retail sales of household appliances, effectiveness of the regional innovation system will
wearable intelligent devices and NEVs rising by improve significantly, with notable progress in new
43.1%, 28.6% and 27.7%, respectively . industrialization, informatization, urbanization and
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agricultural modernization and the development
Foreign investment also continues to play a of new quality productive forces.
pivotal role in driving Fujian¡¯s economic growth.
Although foreign-funded enterprises account for ? Reform and opening up: Optimize market
only about 1% of the province¡¯s total enterprises, economy systems and mechanisms, boost the
they contribute roughly 20% of its foreign trade private economy and entrepreneurship, and
volume and tax revenue. By the end of 2024, achieve major breakthroughs in key areas and
Fortune Global 500 companies had invested in reforms. Significant progress is expected in building
230 foreign-invested projects in Fujian. Looking the pilot free trade zone and the core area of the
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ahead, the government plans to fully leverage 21st Century Maritime Silk Road, establishing new
platforms such as the Overseas Chinese Talent systems for higher-level open economy.
Conference for Development to explore diverse
long-term investment promotion models, ? Cross-strait integration and
including platform-based, fund-based and alumni- development: Accelerate the construction of cross-
based strategies. strait integration and development demonstration
zones, particularly in trade and investment.

? Cultural and tourism development:
62 Government site of Fujian, https://www.fujian.gov.
cn/xwdt/fjyw/202503/t20250319_6784893.htm Advance cultural heritage protection and the
63 Invest in Fujian, https://fdi.swt.fujian.gov.cn/show- development of cultural products and services.
12031.html Strengthen Fujian¡¯s competitive edge in cultural and
64 Statistics Bureau of Fujian, https://tjj.fujian.gov.cn/
xxgk/tjxx/jjyxqk/202507/t20250721_6969551.htm tourism sectors and expand global engagement.
65 Invest in Fujian, https://fdi.swt.fujian.gov.cn/list-18- 66 Government site of Fujian, https://www.fj.gov.cn/
0-3-338.html?type=2&pagearea=338&pageyear=3 zwgk/ghjh/zcqfzgh/202511/t20251128_7039856.htm

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